Time now for the most depressing news since the last most depressing news. An informal poll of TVWriter™ minions – and our Most Beneficent Boss, Larry Brody – confirms that the following article about entrepreneurs also applies to writers (and probably everybody else in showbiz, for that matter). Not for the faint of heart:
Be Hungry or Starve as an Entrepreneur
by Grand Cardone
When you win the Super Bowl, in life or in business, you cannot ever win again if you do not immediately go back to training — you must stay hungry, win or lose, success or failure. Whether the Panthers or the Broncos win the Super Bowl this year if they stop training they will never win another Super Bowl. Success requires constant attention and the moment you stop hunting for it, it will escape you. You must approach the creation of success as a must-have obligation, do-or-die mission, gotta-have-it, hungry-dog-on-the-back-of-a-meat-truck mentality.
Let your customers know you are hungry. Don’t act like you don’t need their business. There is an old saying that tells people to “fake it ’til you make it.” Well, this doesn’t apply here! Instead, you want to “act hungry to make sure you don’t end up hungry.”
I challenge you today to do two things:
1. You must change your mindset.
No one likes people who act like they are better than others and never act so important you don’t need people’s business. If you didn’t need their business you wouldn’t be in business. Everyone appreciates someone who goes the extra mile and really shows others that he or she wants, needs, and values others’ business. You will never create a powerful, solvent, prosperous, and abundant economy with an attitude of arrogance.
In almost every seminar I conduct, someone will say to me, “I’m afraid I might seem weak if I act like I want the business too much.” My response is always the same: “The biggest mistake you can make is not to act like you’re hungry for the business!” Let’s face it: You need clients more than they need you in any economy. An attitude of, “they need me more than I need them” always fails; treat your customers as though they’re more valuable than you and your company—because they are….